Motorists driving their Deeley Harley-Davidson motorcycles
Chosen as one of Canada's Top 100 Employers and British Columbia's Top Employers for 2013:
By Richard Yerema and Kristina Leung, Mediacorp Canada Inc. staff editors
(Oct 9, 2012)
Some of the reasons why Deeley Harley-Davidson
was selected as one of Canada's Top 100 Employers for 2013
- is an industry leader, providing new mothers with maternity and parental leave top-up payments (to 70% of salary for 52 weeks), and flexible scheduling for when they're ready to return to work
- in addition to paid personal time-off, offers employees three to four weeks paid vacation after only two years on the job (depending on their position)
- supports ongoing employee development with generous subsidies for tuition and professional accreditation, in-house and online training programs and an online skills inventory
- helps employees prepare for life after work with retirement planning assistance, a transitional work program that allows employees to gradually leave the workforce, and matching RSP contributions (from 5% to 9% of salary)
- encourages employees to volunteer in the broader community by providing time-off for volunteer activities and matching donations to employees' favourite charities
Deeley Harley-Davidson Canada is the exclusive Canadian distributor for Harley-Davidson and Buell motorcycles, parts and accessories, branded products and related services.
The company supplies merchandise to a wide network of more than 70 retailers across the country, from British Columbia to Newfoundland and Labrador. The company traces its roots back to Fred Deeley Ltd., the Vancouver motorcycle and bicycle business opened by Fred Sr. and Lizzy Deeley in 1973. Shortly after opening their doors, the founders agreed to carry the Harley-Davidson line -- making Deeley Harley-Davidson one of the oldest Harley-Davidson dealerships in the world. The company was re-branded as Deeley Harley-Davidson Canada in 2004.
Industry: New Car Dealers.
Major Canadian hiring locations: Concord ON, Richmond BC.
Parent company: Fred Deeley Imports Inc..
Full-time employees in Canada: 139.
Part-time employees in Canada: 5.
Workforce engaged on a contract basis: 3.5%.
Number of applications received at this location last year: 1,000.
Average age of all employees: 42.
Longest serving employee: 35 years.
Deeley Harley-Davidson's physical workplace is rated as average. In addition to the Richmond head office, the company also has a state-of-the-art distribution centre and offices in Concord, Ontario (just north of Toronto). Back at the the head office, employees enjoy an employee lounge (with music, television, board games and a Harley-Davidson decor); lunchroom areas; free coffee and tea; outdoor patio with barbecue; religious observance room; free parking.
Work Atmosphere & Communications
Deeley Harley-Davidson's work atmosphere is rated as above-average. On-the-job, employees enjoy casual dress daily; can listen to music while working; can bring pets to work when needed; organized social events. The company-subsidized social committee organizes several social events every year (which mostly encompass a charitable fundraising component), including a golf tournament, an evening Christmas party for employees, a special Christmas party for employees children, Easter egg hunt, summer barbecues, Halloween costume lunch, and paintball and jousting matches. The company keeps employees up-to-date through a company newsletter; corporate intranet site.
Financial Benefits & Compensation
Deeley Harley-Davidson's financial benefits are rated as very good. To keep salaries competitive the company participates in outside salary surveys every 12 months. Individual salaries are reviewed every 12 months. Deeley Harley- Davidson provides employees with year-end bonuses for all employees; generous year-end bonuses (to $35,000), depending on the position; matching RSP contributions (up to 9% of salary); life & disability insurance; retirement planning assistance; phased-in retirement work options; clothing allowance; and discounted company products. (The company's matching RSP plan is self-directed with contribution rates ranging from 5% to 9% of salary, depending on the position).
Health & Family-Friendly Benefits
Deeley Harley-Davidson's health and family benefits are rated as above-average. The company's health benefits plan is a self-insured plan. As part of the health plan, the employer pays 100% of the premiums. Employees who work 30 hours per week receive coverage. The maximum waiting period for new employees is 90 days. Family coverage is available on the health benefits plan. The basic plan includes routine dental; restorative dental; orthodontics; eyecare ($600 every 2 years); traditional medicine coverage; alternative medicine coverage; fertility treatment medications; employee assistance (EAP) plan; medical equipment and supplies; physiotherapy; massage therapy; travel insurance. Deeley Harley-Davidson's family-friendly benefits include; maternity top-up payments (to 70% of salary for 52 weeks). Additional family-friendly benefits include; post-secondary academic scholarships for children of employees; compressed work week; reduced summer hours program; and alternative work options (flexible and determined on a case-by-case basis as needed).
Vacation & Personal Time-Off
Deeley Harley-Davidson's vacation and personal time-off are rated as average. New employees receive 2 weeks of vacation allowance after their first year. Vacation increases after 2 years on the job. Long-serving employees receive a maximum of 6 weeks of vacation each year. Employees receive 5 paid sick days every year. Employees can schedule 5 personal days off each year, as needed. Employees can also apply for an unpaid leave of absence. (Depending on the position, some employees start at 3 weeks paid vacation).
Deeley Harley-Davidson's employee engagement program is rated as very good. Employees receive individual performance reviews every 6 months. Managers receive training in how to conduct effective performance reviews. Performance feedback is also solicited from co-workers and other managers familiar with each employee's work. Exit interviews are provided for departing employees. In recognition of exception performance, the company operates an annual incentive program that includes four payout levels that are dependent on position. Deeley Harley-Davidson hires an outside consultant to conduct confidential employee satisfaction and engagement surveys. (These surveys are held every 12 months).
Training & Skills Development
Deeley Harley-Davidson's training and skills development program is rated as above-average. Employees receive tuition subsidies for courses related to their position. (Employer covers up to 100% of tuition). Employees may also receive tuition subsidies for courses unrelated to their current position. (Employer covers up to 100% of non-related tuition). Subsidies for professional accreditations; in-house training programs; online training programs; online employee skills inventory; new employee orientation program.
Deeley Harley-Davidson's community involvement program is rated as exceptional. The company supports local, national and international charitable organizations, including the Kids with Cancer Society (Edmonton), and the Red Deer Food Bank. Deeley Harley-Davidson has also raised nearly $3 million dollars for musclar dystrophy research through their 19-year partnership with Muscular Dystrophy Canada. Employees take part in the selection of charitable groups assisted each year. Employees receive paid time off to volunteer with their favourite charitable organizations. As part of this program, employees receive 1 paid day off to volunteer. Last year, employees donated over 500 hours volunteering with charitable projects. Approximately 23 charitable and community organizations were supported last year. Through the company's "Share the Care" program, employees at the Richmond office were recently provided with $100 each to donate to their favourite charity -- with an additional matching donation made by the company.
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